Like wireless phone companies that discount their hardware and make the money back by selling minutes, Better Place reduces the price of the car and charges its owners a monthly fee for the battery and electricity, based on how many miles they travel. In fact, leasing a Better Place car in Israel costs about 20 percent less than a Toyota Prius or Honda Insight hybrid, the company says. In his heyday, Agassi liked to tell people that Better Place would eventually be able to give cars away, and still turn a profit But such rosy projections never came close to materializing.
Local authorities, whose permission was needed to build battery-switching stations, put up unexpected roadblocks, slowing progress, company officials said. Another shortcoming: Better Place assumed that other automakers would build vehicles that are compatible with its battery-swapping technology, but so far only Renault has done so. Marketing has been another challenge: The company is asking its customers not only to embrace a new technology, but an unfamiliar business model that is hard to explain.
He said battery swapping might make sense for taxis or fleets, but not on a broad scale. My test drive with Better Place was a mixed bag. On the round trip from Tel Aviv to the Negev, I had to switch batteries twice, going slightly out of my way both times. On the plus side, the battery-switching station, which resembled an automated car wash, worked perfectly: I was in and out in about five minutes, without having to leave my car.
And I loved the instant torque and the quiet of the Fluence EV. Better Place customers seem to be satisfied, too. Although their numbers are small, electric vehicle owners worldwide are generally happy with the new technology. In the U. The Volt overcomes range anxiety by adding a small gasoline engine to its electric drive train, while the all-electric Nissan Leaf depends on a network of public charging stations. All the companies offer home chargers to their owners. The company sold more than cars a month in January and February, accounting for about 0.
In December, only 23 were sold. Others, though, say the Better Place story underscores the fundamental challenge facing the electric car. Without battery-switching, pure electric cars have a limited range and they take a long time to recharge. But the administration, as well as the industry, has yet to provide a clear answer to a simple question about electric cars and companies like Better Place: What, exactly, is the consumer problem that EVs are trying to solve?
Are they about saving money in the long run, not having to worry about rising gas prices, reducing the environmental impact of driving, or just enjoying the ride? In October they outlined their pledge: that the Guardian will give global heating, wildlife extinction and pollution the urgent attention and prominence they demand.
This resonated with so many readers around the world. We promise to update you on the steps we take to hold ourselves accountable at this defining point in our lifetimes. With climate misinformation rife, and never more dangerous than now, the Guardian's accurate, authoritative reporting is vital — and we will not stay quiet. They chose a different approach: to keep Guardian journalism open for all. Level 1 This charge level is the simplest level of EV charging and consists of plugging the EV into a standard V AC receptacle using a unique electrical cord with the appropriate plugs in each end.
The built-in battery charger in the EV then charges the battery. This type of charging is generally limited by the amount of power that can be supplied by the receptacle usually, A or less 1. If we charge for 10 hours overnight, it would only add up to 58 miles to the battery. Level 1 charging is useful for only limited range EVs when daily miles driven are low, or when several days of dwell time are available between EV usage.
Level 1 chargers are inexpensive, readily available, and can be carried with the EV. Level 2 Level 2 chargers allow the EV to be connected to a V receptacle, like that used for an electric range or clothes dryer. Level 2 chargers are currently available up to around 20kW and continuing our example would add 60 miles for each hour of charging at 20kW.
Many Level 2 chargers are in the 7kW to 10kW range. Enough to fully recharge most EVs overnight.
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To find out, I spoke to company officials, industry experts, and electric-car executives at rival automakers. Electric cars — prior to Better Place — are neither of those things. To make refueling convenient, Better Place invented automated battery-switching stations; they deploy robots that slide under the car, remove a depleted battery, and replace it with a fully charged one in about five minutes.
These battery-swapping stations work faster than chargers; the company has built 37 of them across Israel. By retaining ownership of the battery, Better Place is able to reduce the sticker price of the car, and upgrade the battery as the technology improves. Like wireless phone companies that discount their hardware and make the money back by selling minutes, Better Place reduces the price of the car and charges its owners a monthly fee for the battery and electricity, based on how many miles they travel.
In fact, leasing a Better Place car in Israel costs about 20 percent less than a Toyota Prius or Honda Insight hybrid, the company says. In his heyday, Agassi liked to tell people that Better Place would eventually be able to give cars away, and still turn a profit. But such rosy projections never came close to materializing. Local authorities, whose permission was needed to build battery-switching stations, put up unexpected roadblocks, slowing progress, company officials said.
Another shortcoming: Better Place assumed that other automakers would build vehicles that are compatible with its battery-swapping technology, but so far only Renault has done so. Marketing has been another challenge: The company is asking its customers not only to embrace a new technology, but an unfamiliar business model that is hard to explain.
He said battery swapping might make sense for taxis or fleets, but not on a broad scale. My test drive with Better Place was a mixed bag. On the round trip from Tel Aviv to the Negev, I had to switch batteries twice, going slightly out of my way both times. The two companies have committed to producing , of the sedans, which have a mile-driving range, for Better Place customers in both Israel and Denmark by Better Place's answer to range anxiety: software that keeps you informed about charging options.
Better Place One of the biggest challenges to introducing plug-in electric vehicles to consumers is "range anxiety," or the fear of not being able to replenish a car battery. Better Place's solution to the shorter range that battery electric cars offer is to build a network of charge spots at people's homes, offices, and public places. In addition, the company has developed automated battery swapping stations, where a driver rolls up to a spot and a machine slips in a fresh battery. The business model mimics the cell phone business where consumers purchase a plan that covers a certain number of miles for a monthly fee, which also includes free access to charge spots and swapping stations.
Better Place owns the batteries, rather than the car owner. The software, too, is a key piece of easing range anxiety because it will inform consumers of their fueling options, said Sidney Goodman, the vice president of auto alliances at Better Place. For example, the system can tell a driver that there's a battery swapping spot nearby. If the driver ignores the alert, it will adjust and offer other options, such as other charge spot or swapping spots, and tell drivers how they can go with the current charge.
The more information that a person provides, such as a trip's destination and starting point, the more accurate the information and driver profile is, Goodman said. Built using Windows Embedded and running Intel Atom processors, the software taps into the existing diagnostic messaging system in cars.
Utilities, too Behind the scenes is another portion of the overall AutOS system designed to ensure that Better Place can operate the network without causing crippling spikes in electricity demand. The arrival of hundreds of thousands or millions of plug-in electric vehicles onto the grid complicates life for utilities and grid operators.
If vehicle charging en masse causes big spikes in demand, utilities will need to add additional capacity by building more power plants. A screen shot of how Better Place's energy-management software can be used with a mobile device.
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It's far too simplistic to look at batteries as isolation," [] Better Place also announced plans to develop electric recharge grids in the city of San Francisco [] and the state of Hawaii. The same report stated that "[i]mprovements in battery technology will allow for increased power, increased electrical propulsion, and bigger gains in fuel economy.
A public Better Place charging station in Canberra. In Australia a roll-out of charge stations was planned to begin in the major eastern coast cities before expanding nationally. It was estimated that these would give comparable coverage to the existing 13, petrol stations then in operation. Before the end of the year, Better Place was going to open a battery switch station and joint education center in the southern city of Guangzhou. Shai Agassi said that China Southern Grid was embracing battery switch as the primary means of range extension.
China Southern Power Grid pilot projects and other joint activities were supposed to explore the benefits that switchable-battery electric cars and the networked infrastructure that supports them might deliver to the electric grid in CSG's service area, which spanned five provinces, one million square kilometers, and million people in Southern China.
These would have had , charging poles , but they did not indicate how many, if any, of them would have been battery-swap stations. A Better Place battery swap station in Denmark. Using the Better Place model, DONG hoped to take advantage of the existing electric grid and electric vehicle batteries to harness and store the abundance of wind-generated power, and distribute it appropriately for transportation consumption.
Cumulative sales through April reached units. Because the batteries are owned by Better Place, Renault announced it would honor the existing agreement to around customers that bought their electric cars through Better Place. The operation of the charging stations was acquired in March by OpConnect.
Israel was the first nation in the world to partner with Better Place to build an electric car infrastructure. The Baran Group signed an agreement with Better Place stating its intention to build 51 battery switch stations over the course of to cover all of Israel.
According to the Financial Times around corporations in Israel signed letters of intent to begin switching their fleets to Better Place electric car network as soon as the service becomes available. This represented a potential of 80, electric cars. The station was supposed to be the first of approximately 40 stations to begin operating in the near term.
Follow Better Place software tallies electric cars' charge The electric vehicle service company will show off an "AutOS" at the Frankfurt auto show to help drivers stay charged up by finding car charging spots and battery-swapping stations. Martin LaMonica Sept. See full bio 3 min read Better Place founder Shai Agassi is ready to show off that he's applying his software industry experience to improve electric vehicles.
At the Frankfurt auto show on Tuesday, the electric car service company will show off in-car software designed to ensure that electric car drivers have enough charge to keep driving. Code-named AutOS, Better Place's software alerts drivers to a car battery's charge status and points them to battery charging spots and swapping stations in the company's network.
In conjunction with the launch, partner Renault is also expected to debut a concept car called Fluence ZE, a five-seat all-electric passenger car that will be able to operate at Better Place's battery-swapping stations. The two companies have committed to producing , of the sedans, which have a mile-driving range, for Better Place customers in both Israel and Denmark by Better Place's answer to range anxiety: software that keeps you informed about charging options.
Better Place One of the biggest challenges to introducing plug-in electric vehicles to consumers is "range anxiety," or the fear of not being able to replenish a car battery. Better Place's solution to the shorter range that battery electric cars offer is to build a network of charge spots at people's homes, offices, and public places.
In addition, the company has developed automated battery swapping stations, where a driver rolls up to a spot and a machine slips in a fresh battery. The business model mimics the cell phone business where consumers purchase a plan that covers a certain number of miles for a monthly fee, which also includes free access to charge spots and swapping stations.
Better Place owns the batteries, rather than the car owner. The software, too, is a key piece of easing range anxiety because it will inform consumers of their fueling options, said Sidney Goodman, the vice president of auto alliances at Better Place. For example, the system can tell a driver that there's a battery swapping spot nearby. If the driver ignores the alert, it will adjust and offer other options, such as other charge spot or swapping spots, and tell drivers how they can go with the current charge.
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